Have your interests changed since you were a student? Chances are high that they have.
As fundraisers and marketers in education, too often we approach alumni to talk about their major or extracurricular involvement when much has changed since. How can we truly get a clear picture of these individuals' interests or passions from a 15-20-year-old snapshot of their lives? We need to focus on data.
Understanding potential donors’ current philanthropic interests and wealth indicators is the perfect place to start. Whether you're a development professional, alumni relations manager, or simply interested in learning more about how to engage your alumni, this webinar is for you. Take advantage of this opportunity to gain valuable insights that you can put into action today!